Political Ambitions Shake Newsrooms as RMS Reportedly Orders Journalists to Choose Between Media and Politics
A major shift could be looming in Kenya’s media landscape after reports emerged that Royal Media Services (RMS), the parent company of Citizen TV and several radio stations, has directed journalists and presenters with political ambitions to leave their newsroom positions by the end of June 2026.
The reported directive, which comes as political activity intensifies ahead of the 2027 General Election, has sparked widespread discussion across the country, with many viewing it as one of the earliest signs that Kenya’s political season is officially underway.
According to sources familiar with the matter, the move is aimed at protecting the media house’s editorial independence and ensuring that journalists do not find themselves in situations where their political interests could compromise public trust in news coverage.
The development has particularly attracted attention because it involves some of the country’s most recognizable media personalities.
Among the names reportedly linked to the directive is veteran television anchor Trevor Ombija, who is said to be pursuing the Nyakach parliamentary seat under the ODM banner. Known for his commanding presence on television, Ombija has reportedly been engaging residents through community activities and grassroots events in Kisumu County.
Also generating significant interest is Lulu Hassan, one of Kenya’s most celebrated broadcasters and television producers. Reports indicate that she is considering a bid for the Mvita parliamentary seat, a move that would mark a dramatic transition from media to frontline politics.
Other media personalities whose names have surfaced in political discussions include Stephen Letoo, reportedly linked to the Kilgoris parliamentary race; Michael Njenga, who is said to be eyeing the Kabete seat; Mwanahamisi Hamadi, associated with Likoni politics; Tina Ogal, reportedly interested in Embakasi East; and Nancy Kwamboka Omweri, who is said to be considering a run for the Nyamira governorship.
For observers of Kenyan politics, the reported directive is not entirely surprising. Ahead of the 2022 elections, several journalists left their media positions to pursue elective seats, reinforcing a long-standing trend of broadcasters transitioning into politics.
Media analysts argue that such policies are designed to preserve public confidence in journalism by ensuring that newsrooms remain free from political influence or perceived conflicts of interest.
The reports have triggered intense debate online. Supporters of the move argue that journalists who intend to contest political positions should clearly separate themselves from newsroom responsibilities. Others believe the transition could enrich Kenya’s leadership by bringing experienced communicators and public figures into governance.
At the same time, many viewers are wondering what Citizen TV and other RMS platforms could look like if some of their most familiar faces depart. For aspiring journalists and presenters, the potential exits may also create opportunities for a new generation of talent to emerge.
As the countdown to the 2027 General Election gathers momentum, the intersection between media and politics is once again taking center stage. Whether these reported political ambitions materialize into official candidacies remains to be seen, but one thing is clear: the coming months could reshape both Kenya’s political landscape and its television screens.
If implemented as reported, the June 2026 deadline would mark the beginning of a significant transition period for some of the country’s best-known media personalities, highlighting the growing influence of journalists in Kenya’s evolving political arena.
